Types of customers Optician Deal With…!
As an optician we
have to deal with various types of customers in our day to day life. Some are
good some are bad or some are only visited window-shopping, but to close sale
we have to understand customers point of view while purchasing. Among all types
we will bifurcate customers in three main categories 1. Needy 2. Smart 3. Prestigious.
Needy customer is
who wants to buy spectacle because he is unable to see without that or he is
facing some problem in his current Specials. So, while closing sales to such
customer the optician should explain him why he is facing such problem and what
precaution he should take in future to avoid such problem then only needy
customer will satisfy and will come back to you again because you have
explained him what he wanted. But remember that for explaining him you should
have scientific knowledge regarding your field.
Smart customer is
who always wants some offers and extra discount or will look for your shop
interior your behavior your certification and how you are interacting with him
if optician satisfies all this then only he will be able to close sales with
smart buyer. For dealing with smart buyer optician should always show him
latest arrivals in shop advance technology in his shop and how he will do after
sales service. but for that opticians should be qualified and upgraded.
Prestigious buyer
is person who will buy anything whether it is needed or not, whether it has any
offer or not, He will not look for price only thing he look for is how optician
will explain him about product and how product will look good on customer. Now
optician is in driving seat he has do use all his selling technique all his
experience and all his marketing skills to high sale the customer and close the
deal with maximum profit possible. But for that optician must have knowledge of
digital marketing and selling techniques.
So, to conclude we can say that to satisfy
all types of customer the optician must have Scientific knowledge, Skills &
selling techniques. It will not only improve your knowledge but Also increase
your confidence & So Sales
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